"The GO RIGHTS logo is a visual testament to our mission and values. With its distinct mug design paired with the striking '0%', it captures the essence of our foundation's commitment to a world free from prejudice and discrimination. The '0%' isn't just a number; it's our ambitious goal, representing our relentless drive to eradicate discrimination in all its forms across the globe. Our slogan, 'because every right matters', seamlessly complements this vision. It's not just a catchphrase, but a mantra that underscores our belief in the inherent rights of every individual. Together, the logo and slogan stand as a beacon, reminding us and our community of the importance of inclusivity, respect, and the collective effort required to achieve a world where everyone's rights are acknowledged and protected."